Cross Channel Consumer Behavior and its Benefits: Scale Validation to Assess Purchasing Process Performance
نویسندگان
چکیده
منابع مشابه
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ژورنال
عنوان ژورنال: Review of Business Management
سال: 2018
ISSN: 1806-4892,1983-0807
DOI: 10.7819/rbgn.v20i3.3415